BMW reports best-ever sales first half-year of 2008

[BMW News]

Filed under: Car Buying, BMW, Earnings/Financials, By the Numbers

Demonstrating that there is good news still to be found in some sales departments, BMW Group announced their worldwide January through June 2008 sales for BMW, MINI and Rolls-Royce brands increased 4.7 percent compared to last year. The sales total of 764,874 automobiles marked the most successful half-year of sales in the history of BMW Group. All three brands contributed to the sales increase, in varying capacities. BMW sales grew 2.4 percent, thanks to the BMW 1 Series and 3 Series Cabrio, while MINI sales were boosted 17.9 percent as the MINI Clubman rolled into showrooms. Most impressive was Rolls-Royce, boasting a 68.4 percent increase in sales compared to last year. The only segment where BMW Group was unable to maintain sales levels was with its motorcycles, as sales fell 5.6 percent compared to last year.

[Source: BMW Group]

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